Infographic: WordPress for Beginners
If you are completely new to WordPress, the amount of various buttons, settings, and other options might seem overwhelming. We've all been there, so we know how you must feel! But don't worry! There is a reason why WordPress is so popular: it's because it's extremely easy to use. All you need is a systematic approach. In the infographic below, we've outlined the most important steps you will need to take to get your WordPress website up and running. Once you tackle things in that order, you will see it's really...
Infographic: Domain Email Addresses vs Generic Email Addresses
The email address that your customers and prospects use to contact you might seem like a minor thing. As long as you have a way for them to reach out, what does the actual address matter? In reality, it matters a lot. You can think of it as having your office in the center of the city vs a sketchy neighborhood somewhere on the outskirts. When you invest in a domain email address, there is a number of important aspects that you are going to cover, including the safety and confidentiality...
Infographic: The 404 Page
If you have ever used the internet, you have definitely seen the 404 error page. When you click a link or open a website, and it says something along the lines of 'page not found' with some generic text. The 404 error pages are inevitable for any website, and you definitely need to have one set up. The best part about it: you don't have to go the generic way. You can make the 404 page work for you. In this infographic, we show you an overview of how to optimize...
Infographic: Effective Product & Service Descriptions
When it comes to the online world, the only way you can present your products and services in the most favorable light is through the descriptions that you write. They are your digital version of a sales rep. These descriptions tell the customer everything they need to know. If the person doesn't find the information they are looking for, a sale might not happen. Which is why writing effective product and service descriptions is so important. In this infographic, we go through the important matters you need to consider when creating...
Infographic: 6 Digital Marketing Strategies for SMB
Small business owners have to wear many hats to keep their businesses afloat. That's why it is no surprise that in many cases marketing often comes as an afterthought, with more operational aspects getting prioritized. This is a big mistake. Regardless of how amazing your product or service is, without marketing nobody will ever know about it and nobody will ever buy it. Marketing is like a lifeline for most businesses. In this infographic, we outlined six essential digital marketing strategies for small businesses. Read the full blog post for more...
Infographic: Getting Free Traffic to Your Website
Advertising is definitely a fast and efficient way to drive traffic to your website. However, there are plenty of ways to get traffic for free. When we say free, we mean it won't cost you money, but it will require time and effort. The good thing about it is that, if done properly, it's a gift that keeps on giving. The things you do to get visitors now, can keep on driving traffic to your website for many years. And it won't cost you anything. In this infographic, we cover some...