Google Checkout:
Google's Shopping Cart Explained
Google Checkout is the premier online shopping cart for quick, secure, and convenient checkouts provided by none other than the internet giants of search, et al, itself.
Google Checkout allows you to process orders and charge credit cards and debit cards free of charge, if you also use Google AdWords. But even if you don't, you only pay a low 2% + $0.20 transaction fee, with absolutely:
|
no setup fees |
|
no monthly fees |
|
no gateway fees |
Google Checkout is equally convenient for your customers too, as it allows them to make purchases from you using a single login. Statistics have repeatedly shown that displaying a Google Checkout badge on your website may give you up to a 10% higher click through rate on your site's ads and up to 40% more conversions.
With Google Checkout's Payment Guarantee, you are protected from fraud on 98% of orders made through your site. So even if an order ends up with a chargeback, you still get paid.
Getting started with Google Checkout is as simple as:
|
signing up for Google Checkout |
|
integrating it into your website using the most relevant method for you of several options: |
| |
|
|
sending invoices via email |
|
|
using "Buy Now" buttons |
|
|
integrating it with your site's existing shopping cart |
|
You get a variety of attractive checkout buttons and acceptance logos from which to choose, in a variety of sizes suitable for any website, all available to place on your website with cut-and-paste ease. And there is a comprehensive and easy-to-understand API developer's guide and developer's forum provided free to help get you up to speed in making the most of your Google shopping cart.
Moreover, for your customers, using Google Checkout is as uncomplicated as shopping carts come. Customers simply:
|
shop on your website |
|
click the Checkout button to begin checking out |
|
sign in to their Google Checkout account |
|
place their order |
|
receive confirmation |
|
either return to the site to continue their shopping or track their order |
– all quickly, easily, and securely!
Special Google Checkout options are also available for:
|
non-profit organizations |
|
political contributions |
|
mobile sites and transactions |
|
place their order |
|
receive confirmation |
|
either return to the site to continue their shopping or track their order |
No other shopping cart makes checkouts easier and more convenient both for you and your customers than Google Checkout.
Back to Tips & Tools |